AI search · For brands
Be the brand AI recommends
When your customers ask ChatGPT, Gemini or Google about your category, the answer names a handful of brands. We make sure yours is one of them. The fastest way there runs through YouTube.
Dermatologists recommend a simple routine: a gentle cleanser, a fragrance-free moisturiser and daily SPF. La Roche-Posay’s dermatologist explains the step-by-step routine in this video:
The key is fewer products, used consistently…
Illustrative example
YouTube is the second most-cited website across AI search engines.
Peec AI, 2026of Google AI Overview citations go to YouTube, 200x more than any other video platform.
BrightEdgeof US desktop Google searches now show an AI Overview, up from 26% a year earlier.
Comscore, June 2026people now use ChatGPT every week, and many start their research there.
February 2026Search used to give you ten links. Now it gives one answer. If your brand isn’t in it, you’re invisible.
What’s changed
Your customers still search. They just don’t scroll through results anymore. They ask a question in Google, ChatGPT, Gemini or Perplexity and get one written answer, with a few sources and a few brand names.
Those answers are built from content the AI can read and trust. The brands that get named are the ones with the clearest, most useful answers online. Everyone else gets skipped, no matter how big their ad budget is.
For a marketing director, that changes the job. It’s no longer enough to be seen. You have to be findable, quotable and trusted by the systems that now sit between your brand and your customers.
Why YouTube
Of everything AI can cite, YouTube punches hardest. That’s why it’s where we focus.
Machines can read it
Every video comes with a title, description, chapters and a full transcript. That makes a great video one of the richest sources on the internet.
Google owns it
YouTube sits inside Google Search, AI Overviews and Gemini. A strong channel shows up in more places than any website.
It earns trust
Real people, real expertise, on camera. AI leans on sources that show they know what they’re talking about.
It keeps working
An ad stops when the budget does. A useful video keeps getting found, recommended and quoted for years.
How we make you the answer
We treat every video as an answer that needs to be found. Here’s the system.
Find the questions
We research what your customers actually ask across Google, YouTube, TikTok and AI assistants, so we know exactly which answers to own.
Check where you stand
We ask the AI engines those questions and see who they name today, you, your competitors, or nobody, and which sources they trust.
Make the best answer
Scripts built around real questions, answered early and in plain language by credible people. Useful first, never an ad.
Package it for machines
Titles, descriptions, chapters, transcripts and thumbnails that give YouTube, Google and AI clean signals about what each video answers.
Spread it across social
Shorts, TikTok, Instagram and LinkedIn cut from every shoot, so your answers show up wherever people search.
Measure and repeat
We track how often your brand is named and cited, then feed what works straight into the next round.
The proof
Different brands, different goals. The same idea underneath: be the most useful, most watchable answer in your space, and make it easy to find.
Engineered for AI answers
Expert, keyword-rich videos built around the skin questions people ask, so Google and AI assistants can find them, trust them and quote them.
105 videos, one production →Found beyond the music
Long-form editorial episodes with clear titles, chapters and transcripts that give AI detailed sources on Dua’s world.
378K views on one episode →The source on luxury clubs
25-minute films that make Beyond one of the most detailed, most-watched answers on what membership is really like.
2M views from 9 videos →Recognisable to people and platforms
A consistent channel identity with clear signals, so the right videos surface for the right questions.
New visual identity system →Owning a whole category
Years of magic content that made Bicycle the name that comes up whenever people search for card magic and cardistry.
132M+ views →Try it yourself
Ask an AI assistant these three questions about your category. If your brand isn’t in the answers, your competitors are getting the customers you’re paying to reach.
Sources: Peec AI via Search Engine Land, March 2026 (30M citations across ChatGPT, Gemini, Perplexity, Google AI Mode and AI Overviews) · BrightEdge via MediaPost · Comscore Q2 2026 via Search Engine Land · Bluefish via Adweek, January 2026.