AI search · Services
Everything it takes to show up in AI search
From finding out what your customers ask, to making the content AI quotes, to tracking how often your brand gets named. We can run one piece or the whole thing.
AI visibility audit
We ask ChatGPT, Gemini, Perplexity and Google’s AI the questions your customers ask, and record exactly who gets named and which sources get cited.
- Brand and competitor mentions across AI engines
- The sources AI trusts in your category
- A clear scorecard and gap report
Customer search research
We mine Google, YouTube, TikTok and AI prompts for the real questions behind buying decisions, then rank them by demand and value.
- Question and keyword maps by topic
- Search demand by platform
- Priorities by stage of the buying journey
Content built to be cited
Long-form YouTube, Shorts and expert formats built around real questions, answered clearly by credible people. We plan it, film it and edit it.
- Format development and scripting
- Casting experts and talent
- Full production and post-production
Packaging and optimisation
Every video is packaged so platforms understand what it answers and who it’s for, without ever sounding like an ad.
- Titles, thumbnails and descriptions
- Chapters, transcripts and metadata
- Library clean-up of existing videos
Social search best practice
People search TikTok, Instagram and LinkedIn too. We build the playbook and the content so your answers show up across every platform.
- Cross-platform content plans
- Shorts and cut-downs from every shoot
- Team training, guidelines and SOPs
Ongoing management
We track how often your brand is named, cited and recommended over time, and turn what we learn into the next round of content.
- Monthly AI visibility tracking
- Share of voice against competitors
- Clear reporting for leadership
Research what people ask. Make the best answer. Make sure AI can find it.
How it works
A clear start, then a steady rhythm. You always know where your brand stands and what’s next.
Audit and research
Where you show up today, what your customers ask and who AI trusts in your category.
Strategy
The questions to own, the formats to make them and the plan to get there.
Create and publish
Production, packaging and publishing across YouTube and social.
Track and improve
AI visibility reporting, and a sharper plan each round.
The proof
This is the same approach behind our work with some of the biggest names in beauty, music, luxury, fitness and entertainment.
Engineered for AI answers
Expert, keyword-rich videos built around the skin questions people ask, so Google and AI assistants can find them, trust them and quote them.
105 videos, one production →Found beyond the music
Long-form editorial episodes with clear titles, chapters and transcripts that give AI detailed sources on Dua’s world.
378K views on one episode →The source on luxury clubs
25-minute films that make Beyond one of the most detailed, most-watched answers on what membership is really like.
2M views from 9 videos →Recognisable to people and platforms
A consistent channel identity with clear signals, so the right videos surface for the right questions.
New visual identity system →Owning a whole category
Years of magic content that made Bicycle the name that comes up whenever people search for card magic and cardistry.
132M+ views →Questions
What is AI search optimisation?
It’s the work of making your brand the one AI assistants name and cite when people ask about your category. You’ll also hear it called GEO (generative engine optimisation) or AEO (answer engine optimisation). The idea is simple: be the clearest, most trusted answer, in the places AI reads.
Why do you focus on YouTube?
Because it’s one of the most-cited sources in AI answers, it sits inside Google, and every video carries a full transcript AI can read. A strong channel does more for your AI visibility than almost anything else a brand can own.
Can you guarantee ChatGPT will mention us?
No one can honestly guarantee that, and you should be wary of anyone who does. What we can do is measure where you stand, build the content AI relies on, and track how your visibility changes over time.
How long does it take to see results?
The audit and research land in the first few weeks. Content starts being found as soon as it’s published, and visibility builds as your library grows. Most brands should think in quarters, not days.
We already have a YouTube channel. Can you help?
Yes. Often the fastest wins come from repackaging what you already have: better titles, descriptions, chapters and thumbnails on existing videos, then filling the gaps with new ones.